annabella nassetti

annabella nassetti

annabella nassetti

Interior architect & product designer

a living concept int ltd, UK

annabella nassetti

Interior architect & product designer, a living concept int ltd

UK

Annabella Nassetti is an award winning interior architect and product designer working on some of London’s most prestigious properties. She is the founder A Living Concept Int Ltd that specializes in turn-key projects from design through project management to construction. This end-to-end approach is cost-conscious, efficient and it delivers the ultimate home - one that is ingenious and innovative, where core ideas of comfort, beauty and functionality play a key role. Her knowledge of the relationship between design and construction allows her to give the best suggestions at the design stage and any modification during construction. The added value of her construction knowledge puts Annabella at a different level, one where both clients and colleagues very often rely on. Annabella is the only UK interior designer that offers an in-house construction service, taking on multi-million Pound projects that included basement excavations, rear extensions and loft conversions. Since she established her construction company in 2008, her projects have not gone beyond 3% of extras, making her a trustworthy business partner. She worked on properties of a cumulative value of £350M. Previously as Head of Design for two top end Property Development London firms and in hotel projects, she excelled at designing multiple properties simultaneously by always taking into account the strong commercial nature of each project. This allowed her to gain a deep knowledge of the property market. Furthermore, it also sharpened her commercial sensibility that has turned into her unique trademark ever since: the market value of the homes she has designed has been increasing for over two decades. Her work has evolved to encompass furniture and other product design; her schemes feature bespoke pieces, from kitchens to freestanding furniture. Always looking to explore and innovate, her forthcoming projects include an eyewear collection. Featured in, among others, The Telegraph, House & Garden, the Financial Times and The Sunday Times. Winner of Most Innovative Designer 2021/22 & 2022/23, Top 200 Most Influential Leader 2023 & Global Power Leaders 2024. Her latest venture is G100 Mission Million - AssiaX no-profit project whose purpose is to provide opportunities to young talents by establishing a global community of like-minded creatives that supports and inspires women in the creation of a more sustainable lifestyle through design, architecture, and technological insights, in a multicultural and multidisciplinary environment.